Edding | Funtastic
Commercial
Comissioned by edding we developed a concept for the commercial launch of the edding funtastics. The first TV Spot edding ever produced.
Making of
Reading the briefing for the first time the challenges on the communication level became very clear. We have three protagonists, five funtastic characters, three different products and 25" to tell the story.
All in all a sophisticated and well fitting launch for eddings kids markers which, by the way, had unbelievable good ratings in market research studies.
The result is a combination of high-end liveaction footage with time-consuming, classic frame by frame 2D character animation.
The shoot was super fun with a great crew and adorable cast.
Credits
dyrdee Tasks
Concept, Production, Shoot, Direction
Director
Ole Keune
Ljubisa Djukic
DOP
Oliver Koeppel
2D
Daniel Zinner
Franziska Poike
Cleanup and Colour
Valeska
Monira
Maxim Vaslav
Robert Loebel
Compositing
Jochen Weidner
Johann Volkmer
Ian Hutchinson
Producer
Sven Henrichs
Technical Director
Mesut Can
